Published
July 25, 2024
Updated
August 4, 2026
The federal Simply Tropical PFAS proposed class action was dismissed with prejudice on September 29, 2025. No class settlement or consumer claim process resulted.
Allegations and Case Status
The PFAS allegations were not proven. The court dismissed the case for lack of Article III standing, and Coca-Cola and The Simply Orange Juice Company denied wrongdoing.
What Is the Current Simply Orange Lawsuit Status?
On September 29, 2025, the Southern District of New York dismissed the second amended complaint with prejudice and terminated the action. The court concluded that the plaintiff had not plausibly alleged a concrete injury sufficient for Article III standing.The dismissal means the original PFAS case did not produce a certified class, settlement, claim form, or payment program.
Status
Dismissed with prejudice
September 29, 2025
Settlement
None
No claim form or payments
Case
Lurenz v. Coca-Cola
7:22-cv-10941
What Did the Complaint Allege?
The complaint alleged that Simply Tropical juice was marketed as natural while testing allegedly detected PFAS. It contended that consumers paid a price premium because the labeling did not disclose synthetic chemicals. The companies disputed the allegations.Why Did the Court Dismiss the Case?
The court found the allegations did not plausibly connect the plaintiff’s own purchases to the cited testing or establish widespread and uniform contamination. It also concluded the challenged labeling did not communicate the PFAS representation the plaintiff attributed to it.Was the Case Decided on Whether PFAS Were Present?
No. The dismissal focused on standing and pleading deficiencies rather than a trial determination about every Simply beverage. The order did not establish that all products contained PFAS or that all products were PFAS-free.Can Consumers File a Claim?
No. There is no Simply Orange or Simply Tropical PFAS settlement arising from this case. Consumers should not submit personal information to a website suggesting that this dismissed lawsuit has an official claim form.Sources
• September 29, 2025 opinion and dismissal order• Federal docket summary
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Status
Dismissed with prejudice
Case
Lurenz v. The Coca-Cola Company et al.
Case Number
7:22-cv-10941
Dismissal Date
September 29, 2025
Claim Process
None
