PRIME Energy Drink Class Action Lawsuit Against Logan Paul & KSI — What You Need to Know

PRIME Energy Drink Class Action Lawsuit Filed Against Logan Paul & KSI — Here's What You Need to Know

By Steve Levine

PRIME Energy Drink Class Action Lawsuit

Published: February 9, 2026

Case Status:

Active Lawsuit — No Settlement Yet

Case Filed:

September 12, 2023

Payout available:

Not yet — case is still in litigation

A class action lawsuit has been filed against Prime Hydration LLC, Congo Brands LLC, Logan Paul, and KSI (Olajide Olayinka Williams Olatunji) over allegations that PRIME energy and hydration drinks are deceptively marketed to children and young people despite containing dangerously high levels of caffeine.

How much caffeine are we talking about? A single 12-ounce can of PRIME Energy packs 200mg of caffeine — that's nearly two Red Bulls or about six cans of Coke in one can. And the lawsuit says it's being aggressively marketed to kids.

Important: This case has not been settled yet. There is no money to claim right now. But the lawsuit is moving forward and gaining momentum in court, so we're tracking it closely. Here's everything you need to know.

What is the PRIME Energy Drink Lawsuit About?

The lawsuit makes several serious allegations against PRIME and its celebrity founders:

Dangerous caffeine levels marketed to kids: PRIME Energy contains 200mg of caffeine per can, yet the lawsuit claims the company deliberately targets children and teens. According to the complaint, roughly 80% of Logan Paul's TikTok followers are 24 or younger.

Misleading health claims: The lawsuit alleges PRIME promoted its drinks as beneficial for hydration and athletic performance while downplaying or hiding the extreme caffeine content.

Deceptive marketing practices: The plaintiffs claim the company used its massive social media reach and youth-oriented branding to sell a product that poses health risks to its primary audience.

The case is Kennedy et al v. Prime Hydration, LLC, Case No. 3:23-cv-00476-GNS, in the U.S. District Court for the Western District of Kentucky. The named plaintiffs are Turkoise Kennedy and Jamal Harper.

Who Are the Defendants?

Prime Hydration LLC — the company behind PRIME drinks
Congo Brands LLC — the parent company that manufactures and distributes PRIME
Logan Paul — YouTube star and co-founder of PRIME (nearly 24 million YouTube subscribers)
KSI (Olajide Olayinka Williams Olatunji) — YouTube star and co-founder of PRIME (nearly 16 million YouTube subscribers)

Combined, Logan Paul and KSI have nearly 40 million YouTube subscribers — a massive audience that skews heavily young.

How Do I Qualify For a Payout?

There is no payout available right now. This case has not been settled or certified as a class action yet.

However, if a class is eventually certified, it would likely cover:

• U.S. consumers who purchased PRIME energy or hydration drinks and were misled by the company's marketing and health claims
• Parents who purchased PRIME products for their children

We'll update this page as soon as there are any developments on class certification or settlement talks. Bookmark this page or sign up for our newsletter to stay informed.

Where is the Case Right Now?

The case is actively moving forward and has had some significant wins for the plaintiffs:

September 12, 2023: Original class action complaint filed
January 2024: First Amended Complaint filed by named plaintiffs Turkoise Kennedy and Jamal Harper
August 13, 2024: Court granted defendants' motion to dismiss without prejudice, giving plaintiffs the chance to refile with a stronger complaint
Late 2024: Second Amended Complaint filed — case continued
August 22, 2025: Major win for plaintiffs — the court struck 9 of Prime's 15 affirmative defenses and allowed 6 of 7 plaintiff claims to proceed

The case is now advancing toward discovery, which is when both sides exchange evidence. Class certification will likely be addressed after discovery is completed.

What Are the Odds This Case Gets Settled?

Moderate to good. Here's why:

The case has survived two rounds of motions to dismiss. The court allowed six of seven claims to proceed and struck the majority of PRIME's affirmative defenses. These are strong signals that the plaintiffs have a viable case.

Prime Hydration may have incentive to settle rather than risk a class certification ruling and trial, especially given the reputational damage and declining sales the brand has already experienced.

That said, no settlement discussions have been publicly reported at this time.

What is the Anticipated Settlement Amount?

No settlement amount has been proposed or discussed publicly. But here's some context on why it could be big:

• PRIME generated over $250 million in retail sales in its first year alone
• The brand was on track to surpass $1 billion in 2023
• PRIME is sold nationwide at major retailers including Walmart, Target, and convenience stores
• The potential class could include millions of consumers

For context, similar consumer fraud class actions against beverage companies have resulted in settlements ranging from tens of millions to hundreds of millions of dollars.

How Much Will Each Person Get Paid?

Unknown at this stage. Individual payouts would depend on the total settlement amount, the number of class members who file claims, and how the claims process is structured.

In comparable consumer product class actions, individual payments have ranged from a few dollars to full purchase price refunds depending on the deal.

How Many People Are Affected?

Potentially millions. PRIME drinks are sold at major retailers across the country, and the brand's celebrity founders have a combined social media reach of tens of millions of followers — most of them young people.

Given the massive scale of PRIME's sales and distribution, the number of affected consumers could be substantial if a class is certified.

When Will the PRIME Class Action Be Certified?

The class has not yet been certified. The case survived a motion to dismiss and is now advancing toward discovery. Class certification will likely be addressed after discovery is completed, which could take several more months. No timeline has been set by the court.

How Do I Find Class Action Settlements?

Find all the latest class actions you can qualify for by getting notified of new lawsuits as soon as they are open to claims:



What Are My Options Right Now?

Since the case hasn't been settled or certified yet, there's nothing you need to do right now. But here's what you can do:

Save your receipts: If you bought PRIME energy or hydration drinks, hold onto your receipts or check your purchase history. If a settlement happens, you may need proof of purchase.
Bookmark this page: We'll update it as soon as there are new developments.
Sign up for our newsletter: Get notified when this case moves forward or a settlement is reached.

Official Court Documents

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Sources

• Court Docket: Kennedy v. Prime Hydration, LLC (CourtListener)
• Kennedy et al v. Prime Hydration, LLC, Case No. 3:23-cv-00476-GNS (W.D. Ky.)

About This Article

This page covers an active lawsuit, not a settlement. There is no claim form or settlement payment available at this time. OpenClassActions.com is tracking this case and will update this page when new information becomes available. OpenClassActions.com is a consumer news site and is not affiliated with any party in this lawsuit.

For more class actions keep scrolling below.
Class Action Summary
Status Active Lawsuit — No Settlement Yet
Case Filed September 12, 2023
Category Deceptive Marketing / Consumer Protection
Defendants Prime Hydration LLC, Congo Brands LLC, Logan Paul, KSI
Plaintiffs Turkoise Kennedy, Jamal Harper
Case Number 3:23-cv-00476-GNS
Case Title Kennedy et al v. Prime Hydration, LLC
Court U.S. District Court, Western District of Kentucky
Latest Ruling August 22, 2025 — Court struck 9 of 15 affirmative defenses; 6 of 7 claims proceeding
Class Certified? Not yet
Settlement Amount None — case is ongoing
Payout Available? No — no claim form at this time
Court Docket CourtListener