Chosen Foods Sued Over “100% Pure Avocado Oil” Claims After UC Davis Study Fails Its Mayo and Dressings
PublishedOctober 3, 2026
People in the U.S. who bought Chosen Foods avocado oil, spray, mayonnaise or dressings labeled “100% Pure Avocado Oil” since June 6, 2023 may be covered by a proposed class action alleging the products contain cheaper seed oils, after a UC Davis study found all four Chosen Foods mayos and dressings it tested inconsistent with authentic avocado oil. No class has been certified and there is nothing to claim yet.
This article describes a class action complaint. The statements below are unproven
allegations. Chosen Foods LLC has not been found liable, there is no certified class, and there
is nothing to claim at this time. Chosen Foods has publicly disputed the study the complaint
relies on. This page is informational and is not legal advice.
What Is the Chosen Foods Avocado Oil Lawsuit?
Chosen Foods, which markets itself as “America’s #1 Avocado Oil,” faces a proposed class action
alleging that products it labels “100% Pure Avocado Oil” contain, or risk containing, cheaper seed
oils such as canola, soybean, sunflower or safflower. The case is Hebert v. Chosen Foods LLC,
No. 2:26-cv-01908, before U.S. District Judge Greg Gerard Guidry in the Eastern District of Louisiana.
The suit was filed August 28, 2026 and replaced with a first amended complaint on September 4. It
builds on a July 2026 UC Davis study that tested avocado oil-labeled mayonnaise, dressings and chips.
Chosen Foods has disputed the study and says it never adds seed oils, and none of the claims has been
proven.
Free settlement alerts
Get notified when new class actions open to claims
Join thousands of readers who get the latest class action settlements you may qualify for — delivered straight to your inbox.
StatusAmended Complaint FiledFiled August 28, 2026 · amended September 4 · Chosen Foods granted more time to respond September 30
Who It CoversU.S. buyers since June 6, 2023Chosen Foods products labeled “100% Pure Avocado Oil” · Louisiana subclass · proposed, not certified
Can I Claim?No — nothing to claim yetNo settlement, no certified class, no claim form
What the UC Davis Study Found
According to the complaint, the same UC Davis research group whose 2020 study Chosen Foods has long
cited in its marketing published a new peer-reviewed study in Applied Food Research online on
July 11, 2026. This time the researchers tested processed foods that list avocado oil or olive oil as
their only oil, buying 37 products in two separate production lots each and comparing their fatty acid
and sterol profiles with the international Codex standard for avocado oil adopted in November 2024.
The complaint describes these results:
Chosen Foods: all four Chosen Foods products tested — Classic Mayo, Vegan Mayo, Lemon Garlic Dressing & Marinade and Zesty Italian Dressing & Marinade — were classified as inconsistent with authentic avocado oil in both lots, eight samples out of eight.
Avocado oil foods overall: 48 of 54 avocado oil-labeled samples, or 89%, failed, including 93% of chip samples, 71% of mayonnaise samples and every salad dressing sample.
Olive oil controls: only 1 of 20 olive oil-labeled samples failed under the same method.
The complaint says the researchers also made model chips and mayonnaise from authentic avocado oil to
test whether frying or emulsifying could explain the results, and found the processing effects too
small to account for them. It points to low levels of palmitoleic and cis-vaccenic acid, fatty acids
avocado oil carries and most seed oils lack, as the clearest markers of dilution.
The other avocado oil suits OCA is tracking rest on the same research, including cases against
Siete,
Simply
Tostitos,
Sprouts
and Utz.
Chosen Foods’ Response and the Texas Investigation
According to the complaint, Chosen Foods publicly disputed the study’s suggestion that its two mayos
and two dressings contain seed oils, said it never adds seed oils of any kind, and said the study’s
testing did not fully account for finished products like condiments and dressings. The company also
said it uses “the same pure avocado oil” in its mayonnaise and dressings as in its cooking oils, and
that its avocado oil has been tested for purity internally and by third parties for years.
The plaintiff treats those statements as the core of the case. If one tested oil supply feeds the
whole line and the finished products failed, the complaint argues, either the testing did not happen as
described or it did not catch what UC Davis found, and the “guaranteed” purity claim was misleading
across every product. Those are the plaintiff’s arguments, not findings.
The complaint also says that on August 20, 2026, Texas Attorney General Ken Paxton announced an
industry-wide investigation into products marketed as made with avocado oil, and that Chosen Foods,
Primal Kitchen and Siete Foods received civil investigative demands under the Texas Deceptive Trade
Practices Act. An investigation is not a finding of wrongdoing.
Which Products and Buyers Are Covered
The plaintiff, a Louisiana shopper, says she bought Chosen Foods 100% Pure Avocado Oil Spray in New
Orleans for $14.79 a unit and bought Classic Mayo on several occasions, all before the study came out.
Classic Mayo is one of the four products UC Davis tested. The complaint acknowledges that the spray
itself has not been independently tested; it alleges the spray draws on the same oil supply and is
sold under the same purity guarantee.
The first amended complaint proposes two groups:
Nationwide class: people and entities in the United States who bought Chosen Foods avocado oil-labeled products bearing the “100% Pure Avocado Oil” representation, including bottled oil, spray, mayonnaise and dressings and marinades, from June 6, 2023 through the filing of the complaint.
Louisiana subclass: the same purchases made in Louisiana.
People with personal injury claims are excluded. The complaint reserves the right to narrow the class,
for example to the four tested products. No class has been certified.
The Claims and What the Plaintiff Wants
The amended complaint brings seven counts: breach of express warranty; redhibition under Louisiana
law, which lets buyers seek a price reduction or a refund for hidden defects; the Louisiana Unfair
Trade Practices Act (pleaded individually and, in the alternative, for the subclass); fraudulent
misrepresentation; fraud in the inducement; negligent misrepresentation; and unjust enrichment for
buyers outside Louisiana.
It seeks damages including the price premium paid, rescission and refunds for Louisiana buyers, and an
order requiring Chosen Foods to stop using “100% Pure Avocado Oil” and “guaranteed” pure claims unless
independent testing supports them, to disclose the oils in its products, to adopt independent
third-party testing rather than relying on suppliers’ certificates of analysis, and to run corrective
advertising.
What Happens Next
The case is assigned to Judge Guidry, with Magistrate Judge Michael North handling referred matters.
Chosen Foods asked for more time to respond to the amended complaint on September 29, and the court
granted it on September 30. A response, often a motion to dismiss in labeling cases, would come next.
Read the Complaint
Questions
Which Chosen Foods products are in the lawsuit?
The proposed class covers Chosen Foods avocado oil-labeled products bearing the “100% Pure Avocado Oil” representation, including bottled avocado oil, avocado oil spray, avocado oil mayonnaise and avocado oil dressings and marinades. The four products the UC Davis study tested were Classic Mayo, Vegan Mayo, Lemon Garlic Dressing & Marinade and Zesty Italian Dressing & Marinade. The complaint says the spray itself has not been independently tested.
Who is covered by the Chosen Foods class action?
The complaint proposes a nationwide class of people and entities in the United States who bought Chosen Foods avocado oil-labeled products bearing the “100% Pure Avocado Oil” representation from June 6, 2023 through the filing of the complaint, plus a Louisiana subclass. People with personal injury claims are excluded. No class has been certified.
What did the UC Davis avocado oil study find?
According to the complaint, the July 2026 study in Applied Food Research tested 37 processed foods labeled as made with avocado or olive oil, in two lots each. It classified 48 of 54 avocado oil-labeled samples, or 89%, as inconsistent with authentic avocado oil, including all eight samples of the four Chosen Foods products tested. Only 1 of 20 olive oil-labeled samples failed.
What has Chosen Foods said?
According to the complaint, Chosen Foods publicly disputed the study, said it never adds seed oils of any kind, said the study’s testing did not fully account for finished products like condiments and dressings, and said its avocado oil is tested for purity internally and by third parties before use. Chosen Foods has not been found liable.
Is there a Chosen Foods settlement or refund?
No. The case is at the complaint stage. There is no settlement, no certified class and no claim form. On September 30, 2026, the court granted Chosen Foods more time to respond to the amended complaint.
Sources
• Hebert v. Chosen Foods LLC, No. 2:26-cv-01908-GGG-MBN (E.D. La.) — First Supplemental and Amending Class Action Complaint (ECF No. 4, Sept. 4, 2026) and docket entries through the Sept. 30, 2026 order on Chosen Foods’ motion for extension of time, via the CourtListener docket
• Lopez-Alvarez et al., “Authenticity of avocado and olive oils used as ingredients in commercially processed foods,” Applied Food Research 6:102389 (2026), doi.org/10.1016/j.afres.2026.102389
Study results, company statements and the Texas investigation are described as characterized in the
complaint. OpenClassActions.com is a consumer news site; it is not a law firm and is not affiliated with
any party. It is not legal advice.
For more class actions keep scrolling below.
Status
Amended complaint filed · response pending
Case Title
Hebert v. Chosen Foods LLC
Case Number
2:26-cv-01908-GGG-MBN
Court
U.S. District Court, Eastern District of Louisiana
Judge
U.S. District Judge Greg Gerard Guidry
Date Filed
August 28, 2026 (amended September 4, 2026)
Class Period
June 6, 2023 – filing of the complaint