Buyers of Magic Spoon Protein Cereal may be covered by a proposed class action alleging Magic Spoon Inc. falsely labeled the cereal “0 added sugar” and “no added sugar” even though it contains the sweetener allulose. No class has been certified and there is nothing to file yet.
Allegations Only · No Settlement Yet
This article describes a class action complaint. The statements below are unproven allegations. Magic Spoon Inc. has not been found liable, there is no certified class, and nothing to claim at this time. This page is informational and is not legal advice.
What Is This About?
Magic Spoon Inc. was sued in a proposed class action on September 10, 2026 in the U.S. District Court for the Northern District of Illinois. The case, Royal v. Magic Spoon Inc., Case No. 1:26-cv-10993, alleges the company falsely labels its protein cereals “0 added sugar” and “no added sugar” even though they are sweetened with allulose.The complaint is not publicly available, so this article relies on the court’s docket listing and legal-press reports of what it says. Magic Spoon has not been found liable, and the allegations have not been tested in court.
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Why Allulose Matters
Allulose is a low-calorie sweetener that is chemically a sugar but is not metabolized the way table sugar is. FDA guidance issued in 2019 and finalized in 2020 lets manufacturers leave it out of the Total Sugars and Added Sugars lines on the Nutrition Facts panel, which is why many “zero sugar” products use it.On July 27, 2026, the U.S. Court of Appeals for the Seventh Circuit held in Franco v. Chobani that allulose is a “sugar” under federal food labeling regulations and that the FDA guidance does not change that. Since then, companies that pair allulose with “zero sugar” or “no added sugar” claims have faced a wave of proposed class actions. The Magic Spoon case was filed in Illinois, which is in the Seventh Circuit, so Franco is binding precedent there. Franco involved a “sugar free” claim; a “no added sugar” claim has its own regulatory conditions, and how the ruling applies to that wording may be contested.
A Second Case in California
A separate case, Kazemi v. Magic Spoon Inc., Case No. 3:26-cv-09254, was filed August 31, 2026 in the U.S. District Court for the Northern District of California and is listed on the docket as a fraud case. Its complaint is not public either, and it has not been confirmed whether it raises the same allulose claims.What Happens Next?
No response from Magic Spoon to either case has been reported. Food-labeling cases usually face an early motion to dismiss, often arguing that federal labeling law preempts the state-law claims. If the claims survive, the case would move to discovery and a class certification motion.Questions
Which Magic Spoon products are involved?
Reports describe the case as targeting Magic Spoon Protein Cereal labeled “0 added sugar” or “no added sugar.” The exact flavors and product list will be clearer once the complaint is public.
Is allulose unsafe?
The lawsuit is about labeling, not safety. The claim is that calling a product “no added sugar” is misleading when it contains an ingredient the Seventh Circuit has held counts as a sugar under federal labeling rules.
Does a buyer need a receipt to be part of the case?
Not now. No class has been certified and there is no settlement or claim form. If the case settles, the settlement would set out what proof, if any, is needed.
Are other companies facing similar allulose lawsuits?
Yes. Since the July 2026 Franco v. Chobani ruling, proposed class actions have targeted other allulose-sweetened products marketed as zero sugar or no added sugar, including cereals, candy, syrups and sports drinks.
Sources
- Law360 — Magic Spoon Is Healthwashing Protein Cereals, Suit Says (Sept. 11, 2026)
- Shook, Hardy & Bacon — Food and Beverage Litigation and Regulatory Update, September 2026 #2 (via JD Supra)
- Justia Dockets — Royal v. Magic Spoon Inc., No. 1:26-cv-10993 (N.D. Ill.)
- Justia Dockets — Kazemi v. Magic Spoon Inc., No. 3:26-cv-09254 (N.D. Cal.)
