European Wax Center Privacy Settlement (Closed)

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Privacy · Settlement Closed

European Wax Center Website Privacy Class Action Settlement

By Steve Levine

European Wax Center website privacy class action settlement

Published: April 25, 2026 · Updated: July 1, 2026

Status Settlement Closed
Claim Deadline June 30, 2026 (passed)
Estimated Payout Up to $10.00 cash payment · subject to pro rata reduction
Proof Required Yes Class Member ID from emailed notice — now moot, filing has closed

What Was the European Wax Center Class Action About?

If you visited waxcenter.com or booked a wax appointment online between June 30, 2023 and April 2, 2026, you may have been entitled to a cash payment of up to $10.00 under a class action settlement that resolved claims European Wax Center quietly shared visitors’ information with third parties through website pixels, cookies, code, and other tracking and analytics tools. Important: the June 30, 2026 claim filing deadline has passed, so this settlement is now closed and no new claims can be filed.

The lawsuit, captioned Cumor, Dunn v. European Wax Center, Inc., Case No. 26-CA-002430, was pending before the Honorable Melissa Polo in the Circuit Court for the 13th Judicial Circuit, Hillsborough County, Florida. The plaintiffs, Jason Cumor and Sydney Dunn, alleged that the operator of waxcenter.com let third parties listen in on visitors’ activity by deploying tracking pixels, cookies, and analytics scripts that captured information about how visitors used the site — including users who booked appointments — without permission.

European Wax Center denied that it violated any law and denied any wrongdoing. The court did not decide who was right. The parties agreed to settle to avoid the cost, distraction, and uncertainty of continued litigation.

Why Beauty & Personal-Care Site Tracking Is Different

European Wax Center is a national franchise system with hundreds of waxing studios across the United States, and waxcenter.com is the front door for booking appointments at those locations. The complaint focuses on what the operator allegedly allowed to happen behind that booking flow: third-party advertising and analytics scripts that the lawsuit says could capture information tied to a visitor’s session as they browsed services, selected a studio, and scheduled a wax.

Plaintiffs frame this as a wiretapping problem under the federal Electronic Communications Privacy Act, the Florida Security of Communications Act, and the California Invasion of Privacy Act, plus a common-law invasion-of-privacy claim. The legal theory is that interactions on a beauty and personal-care booking site are sensitive enough that bolting third-party trackers on top of them, without clear consent, is the digital equivalent of letting an outside party tap the line. The settlement does not establish liability — the company denies the allegations — but it offers class members a streamlined cash benefit instead of years of contested litigation.

Who Was Included in the Settlement?

The settlement class was defined as all U.S. residents who visited www.waxcenter.com, including, but not limited to, those who booked an appointment on www.waxcenter.com, at any time from June 30, 2023 through April 2, 2026.

The following groups were excluded from the class:

• Any judge or magistrate presiding over the action and members of their families.
• European Wax Center, its subsidiaries, parent companies, successors, predecessors, and any entity in which the defendant or its parents have a controlling interest, along with their current or former officers, directors, agents, attorneys, and employees.
• Anyone who properly executed and filed a timely request for exclusion from the settlement class.
• The legal representatives, successors, or assigns of any such excluded persons.

What Benefits Did the European Wax Center Settlement Provide?

The settlement created a settlement fund of up to $5 million. After notice and administration costs, attorneys’ fees, and service awards to the class representatives, the remaining funds were used to pay class member claims.

Cash payment of up to $10.00. Each settlement class member who submitted an approved claim form was eligible to receive a cash payment of up to $10.00.

Pro rata adjustment. If the total value of all approved claims exceeded the funds available for distribution to class members, the per-person payment would be reduced on a pro rata (equal share) basis.

Class Member ID required. The official claim portal asked for the Class Member ID printed at the top left corner of the emailed notice sent by the settlement administrator. No receipts or documentation of out-of-pocket losses were required. This is now moot since the claim deadline has passed and filing is closed.

How Claims Were Filed

Important: the claim deadline of June 30, 2026 has passed, and the settlement is now closed — no new claims can be filed. Claims could previously be submitted in the following ways:

Online: at the official settlement website, EWCDigitalSettlement.com.
By mail: by downloading a paper claim form from the settlement website and mailing the completed form to the settlement administrator at the address listed in the official notice.

Online claim forms had to be submitted by June 30, 2026, and mailed claim forms had to be postmarked no later than June 30, 2026. That deadline has now passed.

Key Dates


• Opt out of the settlement by: June 30, 2026 (passed)
• Object to the settlement by: June 30, 2026 (passed)
• Submit a claim form by: June 30, 2026 (passed)
• Final approval hearing: July 15, 2026 at 9:30 a.m. Eastern Time, in the Circuit Court for the 13th Judicial Circuit, Hillsborough County, Florida

Attorneys and Service Awards

The court appointed Sarah Westcot, Alec Leslie, and Stephen Beck of Bursor & Fisher, P.A. as class counsel. Class members were not charged for their services. Class counsel asked the court to approve attorneys’ fees, costs, and expenses of no more than $1,666,666.67, paid from the settlement fund, plus service awards of up to $2,500.00 for each of the two class representatives.


Official Settlement Website: EWCDigitalSettlement.com


Official Settlement Notice

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Sources

• Official Settlement Website: EWCDigitalSettlement.com
• Circuit Court for the 13th Judicial Circuit, Hillsborough County, Florida, Cumor, Dunn v. European Wax Center, Inc., Case No. 26-CA-002430


Filing Class Action Settlement Claims

Please submit only truthful information on any claim form. False or fraudulent claims can be rejected and may lead to penalties. If you are not sure whether you qualify, review the official notice or contact the settlement administrator. OpenClassActions.com is a consumer news site and is not the settlement administrator or a law firm, and we do not process or decide claims.

For more class actions keep scrolling below.
Status Closed — claim deadline June 30, 2026 has passed
Settlement Amount Up to $5,000,000
Case Title Cumor, Dunn v. European Wax Center, Inc.
Case Number 26-CA-002430
Court Circuit Court for the 13th Judicial Circuit, Hillsborough County, Florida
Final Approval Hearing July 15, 2026 at 9:30 a.m. ET before Judge Melissa Polo
Official Website EWC Digital Settlement.com