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False Advertising · Settlement Closed

Zicam Cold Remedy Settlement Update

Published February 16, 2025
Updated August 3, 2026

This Zicam settlement resolves claims that cold-remedy advertising overstated how much the products could shorten or reduce cold symptoms; the cash claim window has ended.

Zicam cold remedy advertising settlement update

Current Status

Claims are closed. The extended filing deadline was February 27, 2025. The settlement site no longer offers a new claim opportunity, and people who did not file by the deadline cannot enter the distribution now.
StatusSettlement closed
Extended claim deadlineFebruary 27, 2025
Settlement fund$6 million
Cash tiersUp to $5 or $30

What the Lawsuit Alleged

The lawsuit alleged that advertising for Zicam-branded products misled consumers about the products' ability to shorten the duration of a cold or reduce the severity of cold symptoms. Church & Dwight denied the allegations and maintained that its advertising had scientific support.

The settlement ended the disputed claims without a finding that the company violated the law.

Who Was Included

The settlement generally covered people who purchased a Zicam-branded product in the United States before October 17, 2024. The agreement used a household limit, so multiple people at one dwelling could not separately multiply the applicable cap.

How the Cash Tiers Worked

A valid no-proof claim was scheduled at $2.50 per product for up to two products, or $5 per household. With acceptable proof of purchase, the scheduled amount was $5 per product for up to six products, or $30 per household.

Payments were subject to proportional reduction if approved claims exceeded the money available for class benefits. The listed maximums were not guaranteed.

Labeling Changes

The settlement also required qualifying language and disclosures on Zicam labels, including language explaining that individual results may vary. That forward-looking relief was separate from cash payments.

What Former Claimants Should Know

Former claimants should retain their claim confirmation, purchase records, and payment notice. Open Class Actions cannot determine whether a claim was approved or arrange a reissue.

Official Information

Review archived settlement materials on the Cold Virus Settlement website.

Settlement Amount $6 million
Case Title Vance v. Church & Dwight Co., Inc.
Case Number 24LA190
Court Circuit Court for the Twentieth Judicial Circuit, St. Clair County, Illinois
Extended Claim Deadline February 27, 2025
Administrator Angeion Group
Official Website Cold Virus Settlement
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